Case Study

Why we use C2FO

  • It’s very easy to use
  • We can choose when to use it depending on our cash flow needs
  • Additional cash flow helps fund our continuing expansion and growth

“We use C2FO to bring in cash more quickly and turn that cash into inventory and sales to grow our business.”


Honey-Can-Do produces fun and affordable home storage and organization products sold through hundreds of retailers throughout the U.S., Canada and Europe. They are dedicated to operating an ethical and eco-responsible company that brings sustainable materials and processes into the business every day. Like many companies in the consumer products industry, Honey-Can-Do requires steady cash flow for production. Their CEO Steve Greenspon says, “To serve our retail customers, we need a robust inventory. We’re adding hundreds of new products every year and we keep a lot of products on hand. C2FO has been great because we can get funds more quickly and we have the flexibility to choose the interest rates and discount rates we offer. At certain times of year when we need money more quickly, we can get more aggressive on rates. There’s no downside to using C2FO.”

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